A typical example: The Velaro chat button is displayed to half the customers on a check out page. Alternatively, Velaro can slide in an invitation to chat to the other half of your customers when they are idle and have a certain value in their shopping cart. Afterward you are able to compare the two scenarios and see which results in more chats leading to sales.
Another example of a Livefluence rule is showing an invitation to chat when a customer searches for a product or service and there are no results. In this scenario, a customer who cannot find a product or service from search will see an invitation to chat slide in after one or two failed attempts. This keeps your customer focused on their visit, avoids frustration and greatly reduces attrition on your site.
You’ll see that when chat is offered at a trouble point, a visitor feels a sense of security knowing that they are not alone, and that the web site has taken the time and consideration to anticipate their needs.
For more information on Livefluence rules and how they can help your customers in their buying process, please contact us.